According to Newcastle United manager Brad Miller, relocating to a new stadium will DOUBLE revenue and help with PSR issues.
Newcastle is “seriously” considering moving to a new stadium that could generate TWICE as much cash as St James’ Park and accommodate more fans, according to the club’s chief operating officer, Brad Miller.
Miller, CEO Darren Eales, sporting director Paul Mitchell, and commercial boss Peter Silverstone encouraged a sizable crowd to hear their opinions during the ‘We Are United’ event held at the club’s STACK fan zone. The main concern of all supporters is what will happen to St. James’ Park in the future.
The fact that fans will be contacted at every stage and asked for their thoughts on a variety of decisions was also made apparent. When the 3,000-seat venue’s attendees were asked what they thought, there was a resounding show of hands in support of MOVE stadium.
Supporters were reminded that the club’s PSR fortunes will improve and that they would have the chance to expand the stadium’s capacity.
“It is an absolute privilege to be able to be involved in such a massive project that means so much to so many people,” Miller said to a crowded STACK fanzone. Although I feel the weight of that obligation, it does not stop me.
This is a once-in-a-lifetime chance. Therefore, do we invest in and change St. James’ as it is now on the property where we are? Or do we make the audacious decision to relocate? We aim to ensure that the procedure is really reliable. Therefore, I want to stand in front of everyone during the process and state, “This is why it is a logical choice,” regardless of the result.
“With long-term competitiveness in mind, since, as you’ve heard, it’s all about PSR and revenue.” To ensure that we provide Paul Mitchell and the football team as much money as possible so that they can continue to compete on the pitch, we must put in a lot of effort to ensure that everyone contributes. So, as for the next steps. The briefing stage is the next step, and it is almost over.
“St. James’ offers a lot of chances and hazards. We must take the time to examine those and ensure that every aspect is covered. How long the program will take and what benefits it would provide us with
Miller recommended that Newcastle had carefully considered either “transforming it” or relocating to a larger location that would be adjacent to the current St. James’ Park.
Importantly, Miller continued, “We have also used this occasion to examine the design of a new stadium. They are not like for like, thus it’s not like comparing apples with apples. Comparing apples and pears is what it is. St. James’ is a great venue because of its legendary status, atmosphere, and competitive advantage for the team on the pitch. It also boasts 52,000 seats.
“However, a new stadium lacks it, and we would have to pay for every seat once more. Similar to STACK, a new stadium has the potential to generate significantly more revenue on both match and non-match days. This suggests that we could be able to support the football team and football side even more with a new stadium.
“I’m not sure how everyone is feeling or if it has made you feel better. Would you mind if I asked if you would be interested in participating as an audience member? It won’t be included in a planning application, and I won’t hold you to any of it. It’s mildly enjoyable.
Miller then presented the two options to supporters, stating: “The first option is that we already have 52,000 seats if we stay at St. James’. If we transform it, it will look fantastic and cost a lot more money. Option one is that.
The second option is to move away, but not too far away because we don’t want to strain the elastic band too much. Since the second alternative has the potential to generate more than twice as much revenue as transforming St. James’ Park, we are giving it careful consideration. And additional seats—possibly a lot more seats.”
Miller’s response was, “Wow, wow,” suggesting that the majority of the room was in agreement to relocate to a new stadium. There was a survey last year, to which you may have contributed. 71% of respondents at the time advised staying at St. James’ Park.
Just 29% expressed interest in relocating. I believe that everyone deserves praise for their open-mindedness. Everyone now recognises the significance of PSR.
READ MORE ON:https://sportip.co.uk/